etlas menu

Guide · 8 tips

etlas menu guide: 8 tips for a digital menu that sells

How to make a QR menu that reads well and sells more: photos, allergens, languages, sold-out items and the links page.

  1. One QR per table, not one on the door

    A QR on the table gets used; on the door, it doesn’t. Print one per table or per area.

    Where Menu → QR
  2. Allergens always visible

    Mark the allergens on every dish: it is the first thing people ask and it saves you explaining.

    Where Menu → Dishes
  3. Let it translate itself

    The menu opens in the language of each customer’s phone. Write the original well and check the translation once.

    Where Menu → Languages
  4. Sold out in one tap

    What runs out shows crossed out instantly. No more “sorry, that’s finished”.

    Where Menu → Dishes → Sold out
  5. Photos that sell

    Natural light, the dish straight on and no filters. Eight good photos beat forty average ones.

    Where Menu → Dishes → Photo
  6. Highlight two or three dishes

    Mark the ones with the best margin as recommended. That is where the eye goes first.

    Where Menu → Dishes → Featured
  7. Your links page in your bio

    Menu, bookings, reviews and Instagram at a single address. Put it in your bio and on Google.

    Where Menu → Links page
  8. Take orders for collection

    The same menu can take online orders with no fee per order. Ideal for takeaway.

    Where Menu → Orders

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